Friday, March 30, 2012

Quaker Oats Puts Logo Man on a Diet

Quaker Oats has put the character it uses to advertise its cereal on a diet.

Larry the Quaker, who has featured on the brand's cereal boxes since the late 1800s, has been given a makeover to shave off a few extra pounds and remove his double chin.

The company is hoping that the new-look Larry will better reflect the brand's focus on healthy eating.

Rumors that the Food Network is going to perform similar magic on Paula Deen are as yet unconfirmed.

Click here for story

1 comment:

  1. New Diet Taps into Pioneering Plan to Help Dieters LOSE 15 Pounds within Just 21 Days!